Jonnie Bryant, Executive Director of Marketing and Sales, has been named to the Book Industry Environmental Council (BIEC). The BIEC is coordinated by Green Press Initiative and the Book Industry Study Group. The council focuses its efforts on the following three priority areas.

• Tracking environmental progress of the book industry
• Setting an industry wide goal for reducing greenhouse gas emissions
• Establishing a label to identify publishers that are leading the way in reducing environmental impacts

The M&G team is pleased and privileged to be represented on this council of publishers, printers, paper manufacturers and suppliers, retailers and relevant non-profit organizations.

When long term client Michael Wiese Productions asked M&G to collaborate on the filming of a promotional video, we agreed wholeheartedly to the task. We provided footage of a new release as it traveled through the plant on its way to becoming a book. The author, Devin  Watson, was also asked to contribute to the film. Little did we know where it would all end. Find out the horror of it, if you dare…http://www.youtube.com/watch?v=1Z2wfnNYalc

In addition to traditional offset printing on sheetfed and web presses, McNaughton & Gunn has entered the short run digital print market. Digital print is a quick and convenient alternative when printing small quantities. It’s a great avenue to take for test marketing, low demand niche titles and out of print titles. By using both traditional and short run print options, customers are able to make the best decisions for each title they produce based on quantity, schedule and price. Click here to learn more about short run digital printing.